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Going Far? Go Together

 

Quoting African proverbs has not been a habit of mine, but whenever I come across something that makes me sit up and think, you know I will soon be writing about it here.

I don’t know where or when this first came across my radar screen, but that’s not important. The key is that it’s worth thinking about and sharing, and as usual I will add my views on the family business angles that I think are worth keeping in mind.

Without further ado, here is the proverb:

If you want to go fast, go alone.

If you want to far, go together.

What jumps out at me is that before you “go”, you need to think about your priorities so that you plan your “trip” the right way.

Family businesses, almost by definition, are about “together” and “far”, not so much about “alone” and “fast”.

But here is where things get interesting. Many, if not most, successful businesses were started by one motivated, hard-working, driven person, whose determination was the key to creating a business that was then capable of bringing in others, often including many family members.

Over time, of course, that founder gets older, and plans need to be made to transition the business to the next generation.

Not only are the skills required to continue the business very different from the ones needed to create it, technology changes over those decades often mean that the business needs to redefine itself to continue being successful in the future.

Now if that founder is lucky enough to have just one child, AND that child has exactly the right attributes necessary to keep the business in a sweet spot for another generation, great. But how realistic is that?

More often, there is not one child, but several children, and even if they all have valuable skills to contribute to the success of the company, what are the chances that they will all be in agreement about what to do, who does what, and of course the biggie, who gets to decide?

So here we are. We may have decided WHAT we want, i.e., we want to go together. We also know why, because we have decided that we want to go far. Okay, on the surface, most people are still nodding in agreement. But this is where it gets tricky.

HOW do we do it?

The devil, as always, is in the details. And the details around the “how” have derailed many a well-meaning family’s plans. So, what do we do?

Let’s go back to Africa, where our proverb came from. If we were planning a long trek through the desert or jungle as a family, what are some of the things that we would need to do before leaving?

And just for fun and some added realism, the parents aren’t coming along on this trip, it’ll be just the siblings. We need to be sure that they can survive as a group without their parents, because, well you know the part about parents usually dying before their kids, right?

If those siblings came to me for advice before their trip, I would recommend they figure out a few things before setting out. Among the most important questions are these:

  • How are we going to make decisions together?
  • How are we going to communicate effectively?
  • How are we going to solve problems together?

Notice the word “together” appears in two of those, and is implied in the other.

Now Mom and Dad could sit them down and dictate the answers to those questions, and that may be helpful. Or it may not be.

Ideally the answers come from the sibling group. Do I mean that the oldest child will dictate them? Um, no, probably not much better than the answers coming from the parents, maybe worse.

These details should ideally be worked on together, as a group. What we are looking for is co-developing them, and building consensus along the way.

Can they do this by themselves? Maybe, but likely not.

How about bringing in a skilled outside facilitator?

Great idea!

If you do that, your odds go up astronomically.

 

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Objective. Neutral. Compassionate?

Business families can often benefit from bringing in outside consultants or advisors to help them with certain matters. In addition to taking advantage of the expertise and experience of these resources, there is usually something else that is being sought.

The key feature that such an outsider brings along is an objectivity that people within the family just cannot have. Family members enjoy a deep connection and history, and while a lot of good comes out of these deep relationships, there can also be a downside.

When you think about the word objective, it is normal to contrast it with its cousin, “subjective”. To me, subjective conjurs up “subject to”, as in “subject to MY feelings”, as opposed to the more factual and objective, “how things really are”.

The word neutral is one that has slightly different connotations for me, as it brings up the part about not being partial, biased, or swayed by one side or the other, in a situation where people are in disagreement.

As someone who enjoys helping families sort through many of the “family issues” that arise around their businesses or wealth, being seen as neutral is one of the most important things I need to do to be successful.

Being perceived as “Dad’s guy”, hired to come in to deliver his message to the kids, has been the kiss of death for more than a few outsiders brought in to deal with intra-family affairs.

This fanatical desire of mine to work on my own neutrality has seen me search high and low for tools to achieve this goal, even while questioning whether true neutrality can ever be attained.

I am now halfway through the Third Party Neutral program (TPN) offered by the Canadian Institute for Conflict Resolution (CICR), having just completed my second of the 4 weeklong courses.

One of the things that has struck me thus far is that there is general agreement that becoming truly 100% neutral is an almost impossible goal. You would likely need to find a robot if you absolutely needed to find a completely neutral outsider.

The TPN program realizes this, and so their focus is on training people to become custodians of a neutral process. It is not the person who is neutral, but the process. The person serves as a guide, or facilitator, and works at getting the parties to follow the neutral process through to a resolution.

My favourite realisation regarding the neutrality of the process instead of the neutrality of the person comes back to my passion for this field.

I entered this field a few short years ago, in my late forties, in response to a calling to help families, because I have seen and heard too many stories about families who have made avoidable mistakes around their inter-generational transitions.

As the only son of an entrepreneur who built a business, and now the parent of two teenagers, I truly have seen both sides of things. Empathy is one of my strengths, but the problem in my head was how do I square the empathy with the neutrality.

The answer, which is slowly becoming more clear to me, lies in two areas.

The process: The process is neutral, and as the custodian of the process, I need to do my best to remain unbiased by one side or the other.

The family is the client: This has been one of my principles from day one, having learned it during the Family Enterprise Advisor (FEA) program. (www.IFEA.ca)

With a neutral process and the family as my client, I am now free to use my empathy and my passion without trying to hide them or feel the need to apologize.

One of the veteran instructors in the TPN program stopped by our class this week and spent a bit of time meeting all of the current students. I introduced myself to her and explained how I came to this field, which she referred to as “peace making”.

When I finished my intro, she summed me up in two words: Compassionate Neutral. It may sound like an oxy-moron to some, but you know what, I think it fits, and I like it.

 

Steve Legler “gets” business families.

He understands the issues that families face, as well as how each family member sees things from their own viewpoint.

He specializes in helping business families navigate the difficult areas where the family and the business overlap, by listening to each person’s concerns and ideas. He then helps the family work together to bridge gaps by building common goals, based on their shared values and vision.

His background in family business, his experience running his own family office, along with his education and training in coaching, facilitation, and mediation, make him uniquely suited to the role of advising business families and families of wealth.

He is the author of Shift your Family Business (2014), he received his MBA from the Richard Ivey School of Business (UWO, 1991), is a CFA Charterholder (CFA Institute, 2002), a Family Enterprise Advisor (IFEA 2014), and has received the ACFBA and CFWA accreditations (Family Firm Institute 2014-2015).

He prides himself on his ability to help families create the harmony they need to support the legacy they want. To learn how, start by signing up for his monthly newsletter and weekly blogs here.

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Hard versus Soft? Or Hard versus Harder?

It honestly makes me laugh sometimes when I hear people speak about the hard issues, like dollars and cents, as if they are so much more important than the soft issues, like relationships, emotions, and just getting along.

There is a huge disconnect in the family wealth industry over the relative importance of these issues.

Maybe it is because there are a lot more people working on the “hard” side of things, the things in found in the “business circle”, than on the “soft” side, which deals mostly with stuff in the “family circle”.

Maybe it is because the people working on the investment side, the securities, asset allocation, and Wall Street stuff seem to be paid much more than the folks who worry about the family harmony and communications.

Maybe it’s because it is often the Dad who works really hard and makes a pile of wealth for the family, while Mom worries about the kids, and tries to make sure that all the kids are treated fairly so they will always get along together.

In any case, hard business stuff seems so much sexier than the mundane soft family stuff.

I don’t know if it is because hard and soft are antonyms, and because another antonym of hard is easy. Something tells me that is part of it, but of course is all speculation.

The people who specialize in the soft side of things will all assure you that soft and easy are NOT synonyms.

Of course now that I brought up the word “easy”, I have to share with you one of my favourite sayings around the word easy.

Some people love to throw around the word “simple”. Losing weight is simple. Eat less, exercise more, and you will lose weight, it literally is that simple. Simple and easy are NOT the same.

To me, simple is about easily explained concepts, while easy is more about things that just about anyone can do, regardless of intelligence, experience, or effort.

This week I met with a man who works with his son, and the son has been slowly trying to force Dad out of all decision-making functions, and treating him like an over-the-hill impediment.

I have yet to meet the son, and there are always two sides to every story, but the person I spoke to did not seem like he was ready to be put out to pasture.

When I made a couple of suggestions to him about what he could do, the response was, “But it is so hard, because it is emotional”. I resisted the temptation to correct him and tell him that we were talking about something considered soft.

I think that there is some good news on the horizon for those of us who like to specialize in the family circle issues. The amount of research that shows that family wealth is more often destroyed due to family issues than money issues continues to multiply.

When you couple what is finally being acknowledged and understood with the demographics of baby boomers and the transitions that have already begun, I cannot help but believe that we are on the front edge of a wave here.

It may still take years before views like mine become mainstream, but that’s okay. The movement has begun, and it will continue to grow.

Those who want to continue to serve families of wealth by only dealing with the hard issues and continuing to ignore the soft issues (or, as you may have already concluded, the ones I consider the harder issues) do so at their peril.

Families don’t have a shortage of places to invest their wealth, or people who will help them do so.

What is missing is providers of holistic solutions that take into account the hard and the harder. Enlightened families are demanding help to make sure their wealth survives generational transfers.

If you want to help them get that right, you can’t just hope it happens by itself. There are emotional issues around family wealth in every family. Those who help their family clients navigate them will be the winners.

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The Tradesman and the Toolbox

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This week my Dad would have turned 80, so he is part of the inspiration for this post. He had apprenticed in Austria as a teenager, and when he arrived in Canada he got a job, bought tools, and went to work, all within a few days.

He knew a trade, and then bought the tools he needed to do the job. But it isn’t always that straightforward.

I learned a lot from my Dad, but very little of what he taught me had anything to do with tools.

True, before my first summer working in his steel fabrication plant, we made the obligatory trip to the hardware store (remember Pascal’s?) after which I was “equipped” to work, even though I had barely a clue what I would be doing or what each tool was for.

I still have that red toolbox, with the blue label on it, “91 S. Legler 91.” (My punch card number was 91). Those tools have been doing a lot of dust gathering lately.

The types of tools that I am coming across regularly these days are not the kind you find in any store, hardware or other.

And interestingly enough, I have not been looking for these tools. Instead, the people who are developing these tools have found me. So what kind of tools am I talking about?

It isn’t that easy to even categorize them, but let’s just call them technology platforms for families. Say what?

We all know and understand that the ways that people communicate in 2016 are far different than they were even a decade ago. The ability to connect with people has grown exponentially, which has many positive consequences.

Family communications can be improved in so many ways with these kinds of tools. And the lack of communication within families is one of the biggest contributors to the demise of family wealth.

So naturally, any tool or toolbox that helps families communicate should be a welcome addition, right.

Well, generally, yes, more communication is almost always better than less, so there is that. Where it gets a bit trickier is thinking that the mere existence of the tool will make the family communicate.

Think of the horse you lead to the water, if he isn’t thirsty (and some family horses are more like camels) he may not start drinking for a long time.

The nice thing about creating this type of tool is that you build it once, and then it gets used over and over again. If you build one thing, copy it virtually cost-free for others and sell it to them, well, the profit opportunity can be large.

Now let’s look at the tradesman. This person needs to learn the skills and the tricks of the trade in order to be able to go out and have some valuable help to sell.   It isn’t nearly as easy to replicate, as each person is unique and unfortunately not “clonable”.

But that doesn’t mean that the tools are not useful. What it does mean, from my perspective, is that the opportunity to come up with the “killer app” in the family wealth/family harmony space, may not be as profitable as some might expect.

First off, I am getting the feeling that the field is getting crowded.

Secondly, very few families realize that they could benefit from these tools. (Yes, there is a need for them, but that is not the same as saying there is a demand for them).

Maybe I am biased by the fact that I am a tradesman in this space, and I like to think that there is some magic in my words and the way I communicate with people in families, without much in the way of a toolbox.

Ideally, many families will benefit from qualified helpers and some of the great tools that are being developed.

My tendency would be to defer to a skilled person with a mediocre tool over someone with a great tool but without the proper training or skills.

As this field continues to evolve, I will continue to work on my craft, while incorporating the best tools I come across.

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Y-a de la place en masse dans ________ ?

Mon Jacuzzi? Peut-être que oui, mais ce n’est pas notre sujet cette semaine. Mais où devrait-il toujours y avoir de la place?

Les sujets dont je parle ici sont souvent reliés aux familles en affaires ou, comme on dirait en anglais, les “business families”.

Il y a une distinction importante entre ces deux groupes, c’est-à-dire la “famille” et la “business”. Y-a-t-il toujours de la place dans la famille, dans la business ou les deux?

Pour moi la réponse est assez évidente, mais je reconnais que pour plusieurs, ce n’est pas toujours facile de démêler ces deux groupes. Pour certaines familles, quand on fait partie de la famille, c’est un acquis qu’on va travailler dans la compagnie .

Pour d’autres, c’est moins certain. Souvent, il n’y a pas assez de place pour tous dans la business, ce qui peut amener à de la jalousie, mais dans d’autres circonstances, il peut y avoir des sentiments d’obligation envers la famille.

Il n’y a rien de nouveau ici, mais je veux stimuler la reflection aux lecteurs qui font face à ces situations dans leurs familles et dans leurs entreprises.

J’ai eu l’opportunité récemment de parler avec la mère d’une famille qui gère une compagnie avec des centaines d’employés.

Pour ce genre de famille, la question de trouver une place pour ses quatre enfants dans la business est certainement moins difficile que ce sera pour une famille qui détient un simple dépanneur.

Une des premières étapes est de savoir si chaque membre de la famille veut travailler au sein de l’entreprise familiale. Notons aussi que la réponse pourrait différer selon l’âge de la personne, en plus de ses circonstances personnelles.

Il faudra aussi se questionner si l’entreprise a de la place pour accueillir cet employé. Comme c’est souvent le cas, les ambiguïtés peuvent se présenter ici. Dans quel rôle? À quel salaire? Est-ce qu’on lui “crée une job”?

Y-a-t’il une liste de pré-requis avant de même être considéré pour un emploi dans l’entreprise familiale? Ou est-ce que des pré-requis s’appliquent uniquement pour ceux qui espèrent occuper un rôle de gestion? Ou pour devenir actionnaire?

C’est assez facile de faire comprendre aux gens que les places dans une entreprises peuvent être limitées, et c’est donc fort possible que certains membres de la famille ne pourront pas devenir employés dans la compagnie familiale.

Mais si c’est possible qu’il n’y ait pas de la place en masse dans la compagnie, où est-ce qu’il a toujours de la place?

Y-a de la place en masse dans la famille.

Ceci semble de toute évidence pour la majorité des gens. Par contre, ce qui arrive trop souvent, c’est que le choix des priorités entre la compagnie et la famille est complètement à l’envers.

L’emphase est trop souvent sur le “quoi” et le “combien” de grandir la business. C’est bien beau de bâtir quelque chose qui nous donne une fierté, une richesse et un style de vie confortable.

D’après ce que j’ai déjà vu, trop fréquemment, la partie qui se fait oublier est celle de la famille.

Dans la famille, on parle moins de “quoi et combien”, mais plutôt de “pourquoi”, “comment”, et “pour qui”.

Mon livre, Changer votre vision de l’entreprise familiale, a comme titre secondaire “Cessez de travailler dans votre entreprise familiale et travaillez plutôt sur votre famille entrepreneuriale.”

À un certain point, le “leadership” de l’entrerprise et de la famille doit reconnaître que la compagnie est un ACTIF qui appartient à la famille, mais que leur vrai héritage passera par les membres de leur famille, peu importe ce qui se passe avec l’entreprise au fil du temps.

J’aimerais souligner un point important ici. Je ne parle pas de situations noires ou blanches. Je ne recommande pas d’abandonner l’un pour se lancer dans l’autre.

Mais étant donné que c’est souvent la famille qui écope, et que travailler dans la business est plus “motivant, fun, et facile” et que c’est plus naturel et ça fait partie de nos réflexes, on doit parfois se forcer à regarder l’importance de la famille et la prioriser.

Il doit avoir de la place en masse dans la famille, pour tous et chacun, peu importe leur contribution à l’entrerprise.

 

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